European consumers in the digital era : implications of technology, media and culture on consumer behavior
tarafından
Bartosik-Purgat, Małgorzata, editor.
Başlık
:
European consumers in the digital era : implications of technology, media and culture on consumer behavior
Yazar
:
Bartosik-Purgat, Małgorzata, editor.
ISBN
:
9781003263685
9781000756036
9781000756074
Fiziksel Tanımlama
:
1 online resource (xiv, 199 pages) : illustrations.
Seri
:
Routledge studies in marketing ; 26
Routledge studies in marketing ; 26.
Konu Terimleri
:
Electronic commerce -- Europe.
Consumer behavior -- Europe.
Decision making -- Europe.
Consumers -- Europe -- Attitudes.
Yazar Ek Girişi
:
Bartosik-Purgat, Małgorzata,
Filimon, Nela,
Elektronik Erişim
:
| Kütüphane | Materyal Türü | Demirbaş Numarası | Yer Numarası | [[missing key: search.ChildField.HOLDING]] | Durumu/İade Tarihi |
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| Çevrimiçi Kütüphane | E-Kitap | 558805-1001 | HF5548.325 .E85 B37 2023 | | Taylor Fransic E-Kitap Koleksiyonu |