Individuals in B2B marketing : sensemaking and action in context
tarafından
 
Ivanova-Gongne, Maria, 1985- editor.

Başlık
: 
Individuals in B2B marketing : sensemaking and action in context

Yazar
: 
Ivanova-Gongne, Maria, 1985- editor.

ISBN
: 
9781003388036
 
9781040051184
 
9781040051191

Fiziksel Tanımlama
: 
1 online resource.

Seri
: 
Routledge studies in marketing

Konu Terimleri
: 
Industrial marketing.
 
BUSINESS & ECONOMICS / General
 
BUSINESS & ECONOMICS / Decision-Making & Problem Solving
 
BUSINESS & ECONOMICS / Entrepreneurship

Yazar Ek Girişi
: 
Ivanova-Gongne, Maria, 1985-

Elektronik Erişim
: 
Taylor & Francis https://www.taylorfrancis.com/books/9781003388036
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


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