Preface Acknowledgements 1. The Sunset on a Golden Age: Reflections on the Gap between Promise and Practice 2. Crisis and Controversy in Classical Social Psychology 3. Experiments as Theater: The Art of Scientific Demonstration in Sherif and Asch 4. Scientific Demonstration in Milgram, Zimbardo, and Rosenhan: More Evidence from the Archives 5. Bystander Research: Plumbing the Psyche of the indifferent Samaritan 6. Social Psychology Engineers Wealth and Intelligence: The Hawthorne and Pygmalion Effects 7. A Guide to the Myth of Media Effects 8. Gender and Psychology: From Feminism to Darwinism 9. The Failures of Experimental Social Psychology in the Classical Period 10. The Replication Crisis: Social Psychology in the Age of Retraction. Epilogue: Looking Forward: Scientific Life After Experiments References Index.