Technology brands in the digital economy
tarafından
 
Kucharska, Wioleta, 1977- editor.

Başlık
Technology brands in the digital economy

Yazar
Kucharska, Wioleta, 1977- editor.

ISBN
9781003184638
 
9781000848892
 
9781000848878

Fiziksel Tanımlama
1 online resource.

Seri
Routledge studies in innovation, organizations and technology

Konu Terimleri
High technology industries -- Marketing.
 
Brand name products.
 
Information technology -- Economic aspects.
 
BUSINESS & ECONOMICS / Knowledge Capital

Yazar Ek Girişi
Kucharska, Wioleta, 1977-
 
Lechma, Ewa,

Elektronik Erişim
Taylor & Francis https://www.taylorfrancis.com/books/9781003184638
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


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