
Başlık:
Business chemistry : how to build and sustain thriving businesses in the chemical industry
Yazar:
Leker, Jens, editor.
ISBN:
9781118858523
9781118858509
9781118858547
Basım Bilgisi:
First edition.
Fiziksel Tanımlama:
1 online resource (xvi, 335 pages)
Genel Not:
Includes index.
Özet:
Business Chemistry: How to Build and Sustain Thriving Businesses in the Chemical Industry is a concise text aimed at chemists, other natural scientists, and engineers who want to develop essential management skills. Written in an accessible style with the needs of managers in mind, this book provides an introduction to essential management theory, models, and practical tools relevant to the chemical industry and associated branches such as pharmaceuticals and consumer goods. Drawing on first-hand management experience and in-depth research projects, the authors of this book outline the key topics to build and sustain businesses in the chemical industry. The book addresses important topics such as strategy and new business development, describes global trends that shape chemical companies, and looks at recent issues such as business model innovation. Features of this practitioner-oriented book include: Eight chapters covering all the management topics relevant to chemists, other natural scientists and engineers. Chapters co-authored by experienced practitioners from companies such as Altana, A.T. Kearney, and Evonik Industries. Featured examples and cases from the chemical industry and associated branches throughout chapters to illustrate the practical relevance of the topics covered. Contemporary issues such as business model design, customer and supplier integration, and business co-operation.
Notlar:
John Wiley and Sons
Konu Terimleri:
Tür:
Elektronik Erişim:
https://onlinelibrary.wiley.com/doi/book/10.1002/9781118858547Kopya:
Rafta:*
Kütüphane | Materyal Türü | Demirbaş Numarası | Yer Numarası | Durumu/İade Tarihi | Materyal Ayırtma |
|---|---|---|---|---|---|
Arıyor... | E-Kitap | 593950-1001 | HD9650.5 .B87 2018 | Arıyor... | Arıyor... |
