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Kütüphane: Çevrimiçi Kütüphane

Yazar

SpringerLink (Online service)

(26)

(15)

Jones, John Philip.

(7)

Okazaki, Shintaro. editor.

(4)

Fincanon, Jason.

(3)

Lammenett, Erwin. author.

(3)

Schaeffler, Jimmy.

(3)

Diehl, Sandra. editor.

(2)

IGI Global, publisher.

(2)

(2)

McStay, Andrew, 1975-

(2)

Nah, Fiona. editor.

(2)

Rivkin, Steve, 1947-

(2)

Siau, Keng. editor.

(2)

Terlutter, Ralf. editor.

(2)

(2)

Alburger, James R., 1950-

(1)

Alozie, Emmanuel C.

(1)

(1)

Alt, Florian. editor.

(1)

(1)

Applegate, Edd.

(1)

Argenti, Paul A.

(1)

Asahi, Yumi. editor.

(1)

Atkin, Charles K.

(1)

Babiloni, Fabio. author.

(1)

(1)

Bartolomeo, Giovanni, 1977-

(1)

Beattie, Trevor.

(1)

Beaverstock, Jonathan V.

(1)

Benatallah, Boualem. editor.

(1)

Bennett, Anthony G.

(1)

Berger, Arthur Asa, 1933-

(1)

Berges, Steve, 1959-

(1)

Bestavros, Azer. editor.

(1)

Bivins, Thomas H. (Thomas Harvey), 1947-

(1)

Bontcheva, Kalina. editor.

(1)

Boylu, Ayfer Aydiner.

(1)

Briana, Despina D. editor.

(1)

Burns, David J., 1958- editor.

(1)

Calcott, Lori. author.

(1)

(1)

Carlson, Greg N., 1948-

(1)

(1)

Catania, Barbara. editor.

(1)

Chambers, Donna.

(1)

(1)

Cheng, Hong, 1958- editor.

(1)

Cherubino, Patrizia. author.

(1)

Chwe, Michael Suk-Young, 1965-

(1)

(1)

Ciochetto, Lynne.

(1)

Close, Angeline.

(1)

Cohen, Marshal.

(1)

(1)

Conlan, Owen. editor.

(1)

(1)

Cooper, Scott W.

(1)

(1)

Corrigan, Peter, 1955-

(1)

(1)

Dabholkar, Pratibha A., author.

(1)

Dahlén, Micael. editor.

(1)

(1)

(1)

Di Renzo, Gian Carlo. editor.

(1)

(1)

Drumwright, Minette E.

(1)

Eisend, Martin. editor.

(1)

Emmons, Kimberly, 1972-

(1)

Faulkner, Joanne.

(1)

Fearn-Banks, Kathleen.

(1)

Fennis, Bob Michaël, 1968-

(1)

Fishback, Steven.

(1)

Fletcher, Winston.

(1)

(1)

Forrester, Duane.

(1)

Franz, Michael M., 1976-

(1)

Fuhr, Norbert. editor.

(1)

(1)

Garvey, Ellen Gruber.

(1)

Gilbreath, Bob.

(1)

Goldman, Aaron, 1978-

(1)

Gray, Jonathan (Jonathan Alan)

(1)

Greenberg, Herb.

(1)

(1)

(1)

Grutzner, Fritz.

(1)

Gunter, Barrie.

(1)

(1)

Haller, Armin. editor.

(1)

Hanbury, Allan. editor.

(1)

Hansen, Anders, 1957-

(1)

He, Wang. author.

(1)

Heath, Robert, 1947-

(1)

Hershkowitz-Coore, Sue.

(1)

Hetsroni, Amir.

(1)

Holzner, Steven.

(1)

Hunt, Ben (Ben R.)

(1)

Huntington, Carla Stalling, 1961-

(1)

(1)

Jagpal, Sharan, 1947-

(1)

Jagpal, Shireen.

(1)

(1)

Karimi, Hassan A.

(1)

(1)

Kazai, Gabriella. editor.

(1)

Kenny, Colum, 1951- author.

(1)

Klapdor, Sebastian. author.

(1)

(1)

Koch, Stefan. author.

(1)

Lacey, Karen, 1963-

(1)

Langner, Tobias. editor.

(1)

Lawless, Séamus. editor.

(1)

Lee, Kristie, bookjacket designer.

(1)

Levy, Sidney J., 1921-

(1)

Liu, Peng. author.

(1)

Lundström, Lars-Ingemar.

(1)

Macklin, M. Carole.

(1)

(1)

Mann, Robert, 1958-

(1)

Mannheimer, Katie.

(1)

Manolopoulos, Yannis. editor.

(1)

(1)

(1)

Martin, Chuck, 1949-

(1)

Mason, Nicholas, 1970-

(1)

(1)

McAllister, Matthew P.

(1)

McCarthy, Anna, 1967-

(1)

McEuen, Melissa A., 1961-

(1)

McFall, Elizabeth Rose.

(1)

McGlone, Matthew S., 1966-

(1)

(1)

Messaris, Paul.

(1)

Meyers, Cynthia B.

(1)

Michelis, Daniel. editor.

(1)

Miles, Jason, 1970-

(1)

Miskelly, Matthew, editor.

(1)

Mogaji, Emmanuel, editor.

(1)

Mooij, Marieke K. de, 1943-

(1)

(1)

Morales, Emilio, 1969-

(1)

Mori, Hirohiko. editor.

(1)

Müller, Jörg. editor.

(1)

Nadeau, Raymond.

(1)

Navasky, Victor S.

(1)

Nee, Andrew Yeh Ching. editor.

(1)

Neuhaus, Jessamyn.

(1)

Nixon, Sean, 1966-

(1)

Nordfält, Jens.

(1)

(1)

Ong, Soh Khim. editor.

(1)

Ortuño, Francisco. editor.

(1)

Patterson, Sally J.

(1)

Pekkanen, Robert.

(1)

Pelsmacker, Patrick de, 1957- editor.

(1)

Percival, John. author.

(1)

Piety, Tamara R.

(1)

Pisano, Douglas J.

(1)

Popp, Richard K., 1977-

(1)

Potter, Ned, 1980- author.

(1)

(1)

Project Muse, distributor.

(1)

Qian, Qian. author.

(1)

Radtke, Janel M.

(1)

Radtke, Janel M. Strategic communications for nonprofit organizations.

(1)

(1)

Ralph, Daniel, ed.

(1)

Rauber, Andreas. editor.

(1)

Ricci, Francesco. editor.

(1)

Rice, Ronald E.

(1)

Richardson, Megan.

(1)

Ridout, Travis N., 1974-

(1)

Rodgers, Shelly.

(1)

Roggeveen, Anne L.

(1)

Rojas, Ignacio. editor.

(1)

Rook, Dennis W.

(1)

Rosen, Meyer R.

(1)

Rosengren, Sara. editor.

(1)

(1)

Samuel, Lawrence R.

(1)

Sanità, Laura. editor.

(1)

Scarpaci, Joseph L.

(1)

Schachter, Steven C.

(1)

Schlee, Christian. author.

(1)

Scott, David Meerman.

(1)

Searby, Stephen, ed.

(1)

(1)

Segbers, Robin.

(1)

(1)

Serlin, David, editor.

(1)

(1)

Shiner, Roger A.

(1)

(1)

Skutella, Martin. editor.

(1)

Sloan, Robert H.

(1)

Smith, Jon, 1975-

(1)

Smith, Peter, 1946 November 19-

(1)

Smith, Steven Rathgeb, 1951-

(1)

Tümünü genişlet

Dil

(164)

(5)

Yayın Yılı

-

(38)

(28)

(20)

(17)

(8)

(7)

(6)

(6)

(6)

(6)

(4)

(4)

(4)

(2)

(2)

(2)

(2)

(2)

(1)

(1)

(1)

(1)

(1)

Tümünü genişlet

Konu

(25)

Internet advertising.

(18)

(18)

Internet marketing.

(15)

(12)

Advertising -- Psychological aspects.

(7)

Consumer behavior.

(6)

Advertising -- Social aspects.

(5)

Electronic commerce.

(5)

Facebook (Electronic resource)

(5)

Web sites -- Design.

(5)

Branding (Marketing)

(4)

Consumption (Economics) -- Social aspects.

(4)

Customer relations.

(4)

Digital signage.

(4)

Advertising -- Audio-visual equipment.

(3)

Advertising -- Brand name products.

(3)

Advertising -- Moral and ethical aspects.

(3)

Advertising -- United States.

(3)

Brand name products.

(3)

Business enterprises -- Computer networks.

(3)

(3)

Computer animation.

(3)

Computer science.

(3)

Electronic books.

(3)

Flash (Computer file)

(3)

Marketing -- Management.

(3)

Online social networks -- Economic aspects.

(3)

(3)

Social media -- Marketing.

(3)

Strategic planning.

(3)

Advertising -- Case studies.

(2)

Advertising -- Research.

(2)

Advertising -- United States -- History -- 20th century.

(2)

Advertising -- Vocational guidance.

(2)

Advertising media planning.

(2)

Advocacy advertising -- United States.

(2)

Consumer satisfaction.

(2)

Consumers -- Attitudes.

(2)

Creative ability in business.

(2)

Creative ability.

(2)

Data protection.

(2)

Economics/Management Science.

(2)

Globalization -- Economic aspects.

(2)

(2)

(2)

Marketing -- Costs.

(2)

Marketing -- Moral and ethical aspects.

(2)

Mass media -- Moral and ethical aspects.

(2)

Multimedia communications.

(2)

Sex in advertising.

(2)

Signs and signboards.

(2)

Small business marketing.

(2)

Social media -- Economic aspects.

(2)

(2)

(2)

Viral marketing.

(2)

Web site development.

(2)

Web sites -- Marketing.

(2)

Word-of-mouth advertising.

(2)

Advertising -- Africa, Sub-Saharan.

(1)

Advertising -- Alcoholic beverages.

(1)

Advertising -- Awards -- Europe.

(1)

Advertising -- Banks and banking.

(1)

Advertising -- Brand name products -- United States.

(1)

Advertising -- Clothing and dress -- History -- 20th century.

(1)

Advertising -- Cosmetics -- Handbooks, manuals, etc.

(1)

Advertising -- Cosmetics -- History -- 20th century.

(1)

Advertising -- Cross-cultural studies.

(1)

Advertising -- Drugs.

(1)

Advertising -- Economic aspects.

(1)

Advertising -- Great Britain -- History -- 18th century.

(1)

Advertising -- Great Britain -- History -- 19th century.

(1)

Advertising -- History.

(1)

Advertising -- Hospitals -- United States.

(1)

Advertising -- Japan -- History -- 20th century.

(1)

Advertising -- Language.

(1)

Advertising -- Libraries.

(1)

Advertising -- Medicine -- United States.

(1)

Advertising -- Motion pictures -- Social aspects.

(1)

Advertising -- Nigeria.

(1)

Advertising -- Rate of return.

(1)

Advertising -- Real estate business.

(1)

Advertising -- Religious aspects.

(1)

Advertising -- Social aspects -- Germany -- History.

(1)

Advertising -- Societies, etc.

(1)

Advertising -- Technological innovations.

(1)

Advertising -- Television programs -- Social aspects.

(1)

Advertising -- Tourism -- United States.

(1)

Advertising -- Tourism.

(1)

Advertising -- United States -- History.

(1)

Advertising -- United States -- Psychological aspects -- History.

(1)

Advertising Council -- History.

(1)

Advertising agencies -- Japan -- Management.

(1)

Advertising agencies.

(1)

Advertising and children -- United States.

(1)

Advertising and children.

(1)

Advertising and youth.

(1)

Advertising as Topic -- history.

(1)

Advertising as Topic.

(1)

Advertising campaigns -- History -- 21st century.

(1)

Advertising campaigns -- United States -- History -- 21st century.

(1)

Advertising copy -- Handbooks, manuals, etc.

(1)

Advertising executives -- United States -- Biography.

(1)

Advertising in popular culture -- United States -- History -- 20th century.

(1)

Advertising law -- United States.

(1)

Advertising laws -- United States.

(1)

Advertising laws.

(1)

Advertising, Magazine -- United States -- History.

(1)

Advertising, Point-of-sale.

(1)

Advertising, Political -- United States -- History -- 20th century.

(1)

Advertising, Political -- United States.

(1)

Advocacy advertising -- Planning.

(1)

Advocacy advertising.

(1)

African American dance -- History.

(1)

African Americans -- Social life and customs.

(1)

Alternative mass media.

(1)

American fiction -- 19th century -- History and criticism.

(1)

American fiction -- 20th century -- History and criticism.

(1)

Application software -- Development.

(1)

Art -- Japan -- History -- 20th century.

(1)

Art and society -- History -- 19th century.

(1)

Audiovisual Aids -- history.

(1)

Authors and publishers -- Great Britain -- History -- 18th century.

(1)

Authors and publishers -- Great Britain -- History -- 19th century.

(1)

Authors and readers -- Great Britain -- History -- 18th century.

(1)

Barton, Bruce, 1886-1967.

(1)

Biomedical engineering.

(1)

Books and reading -- United States -- History.

(1)

Brand choice -- Cuba.

(1)

Brand loyalty -- Case studies.

(1)

Brand name products -- United States.

(1)

Branding (Marketing) -- Case studies.

(1)

Branding (Marketing) -- Libraries.

(1)

Branding (Marketing) -- United States.

(1)

Business communication.

(1)

Business ethics -- Case studies.

(1)

Business logistics -- Case studies.

(1)

Business/Management Science, general.

(1)

(1)

Cascading style sheets.

(1)

Child molesters -- Australia.

(1)

Children -- Australia.

(1)

Children in advertising -- Australia.

(1)

Cognition and culture.

(1)

Collective behavior.

(1)

Commercial art -- Awards -- Europe.

(1)

Commercial art.

(1)

Commercial artists -- England -- London.

(1)

Commercial free speech

(1)

Communication -- Methodology.

(1)

Communication -- United States.

(1)

Communication in management.

(1)

Communication in marketing -- Case studies.

(1)

Communication in marketing.

(1)

Communication in organizations.

(1)

Communication in personnel management.

(1)

Communication in public health -- History.

(1)

Communications Media.

(1)

Comparative advertising.

(1)

Computer Science, general.

(1)

Computer networks.

(1)

Computer security.

(1)

Consumer behavior -- Case studies.

(1)

Consumer behavior -- Cross-cultural studies.

(1)

Consumer behavior -- United States -- History.

(1)

Consumer behavior -- United States.

(1)

Consumer education -- United States.

(1)

Consumer profiling.

(1)

Consumers -- Decision making.

(1)

Consumers' preferences -- Cuba.

(1)

Convergence (Telecommunication)

(1)

Cookies (Computer science)

(1)

Copy writers -- England -- London.

(1)

Copyright -- Great Britain -- History -- 19th century.

(1)

Corporate speech -- United States.

(1)

Corporations -- Charitable contributions.

(1)

Corporations -- Public relations -- United States -- History -- 20th century.

(1)

Corporations -- Public relations.

(1)

Cosmetic delivery systems -- Handbooks, manuals, etc.

(1)

Cosmetics -- Handbooks, manuals, etc.

(1)

Creative ability -- Sex differences.

(1)

Crisis management -- Case studies.

(1)

Customer loyalty.

(1)

Customer relations -- Case studies.

(1)

Dance -- Anthropological aspects -- United States -- History.

(1)

Dance -- Social aspects -- United States -- History.

(1)

Deception -- United States.

(1)

Deceptive advertising -- United States.

(1)

Decision making -- Moral and ethical aspects -- Case studies.

(1)

Delivery of goods -- Management -- Case studies.

(1)

(1)

Depression in women.

(1)

Depressive Disorder -- psychology.

(1)

Digital signage -- Economic aspects.

(1)

Digital video recorders.

(1)

Digital video tape recorders.

(1)

Direct marketing -- Case studies.

(1)

Distributed databases.

(1)

Drug Industry -- ethics -- United States.

(1)

Tümünü genişlet

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1.

Advertising theory için kapak resmi

Advertising theory

Advertising theory

Yazar

Rodgers, Shelly. Thorson, Esther.

Yer Numarası

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Pervasive Advertising için kapak resmi

Pervasive Advertising

Pervasive Advertising

Yazar

Müller, Jörg. editor. Alt, Florian. editor. Michelis, Daniel. editor. SpringerLink (Online service)

Yer Numarası

ONLINE

Elektronik Erişim

http://dx.doi.org/10.1007/978-0-85729-352-7

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3.

HTML5 Advertising için kapak resmi

HTML5 Advertising

HTML5 Advertising

Yazar

Percival, John. author. SpringerLink (Online service)

Yer Numarası

ONLINE(330615.1)

Elektronik Erişim

http://dx.doi.org/10.1007/978-1-4302-4603-9

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4.

Controversies in contemporary advertising için kapak resmi

Controversies in contemporary advertising

Controversies in contemporary advertising

Yazar

Sheehan, Kim.

Yer Numarası

ONLINE(367955.1)

Elektronik Erişim

SAGE knowledge http://sk.sagepub.com/books/controversies-in-contemporary-advertising

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5.

Advertising a cultural economy için kapak resmi

Advertising a cultural economy

Advertising a cultural economy

Yazar

McFall, Elizabeth Rose.

Yer Numarası

ONLINE(367669.1)

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SAGE knowledge http://sk.sagepub.com/books/advertising

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6.

The psychology of advertising için kapak resmi

The psychology of advertising

The psychology of advertising

Yazar

Fennis, Bob Michaël, 1968- Stroebe, Wolfgang.

Yer Numarası

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7.

Europe's best advertising için kapak resmi

Europe's best advertising

Europe's best advertising

Yer Numarası

ONLINE

Elektronik Erişim

EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=464844

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8.

Handbook of research on narrative advertising için kapak resmi

Handbook of research on narrative advertising

Handbook of research on narrative advertising

Yazar

Yilmaz, Recep, editor. IGI Global, publisher.

Yer Numarası

ONLINE

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Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-9790-2

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9.

Emotional appeals in advertising banking services için kapak resmi

Emotional appeals in advertising banking services

Emotional appeals in advertising banking services

Yazar

Mogaji, Emmanuel, editor.

Yer Numarası

ONLINE

Elektronik Erişim

https://www.emerald.com/insight/publication/doi/10.1108/9781787562998

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10.

Handbook of International Advertising Research için kapak resmi

Handbook of International Advertising Research

Handbook of International Advertising Research

Yazar

Cheng, Hong, 1958- editor.

Yer Numarası

ONLINE(341521.1)

Elektronik Erişim

Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=1602917
John Wiley http://dx.doi.org/10.1002/9781118378465
MyiLibrary http://www.myilibrary.com?id=571602

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11.

The persuasive power of campaign advertising için kapak resmi

The persuasive power of campaign advertising

The persuasive power of campaign advertising

Yazar

Ridout, Travis N., 1974- Franz, Michael M., 1976- Project Muse.

Yer Numarası

ONLINE

Elektronik Erişim

Full text available:

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12.

Advertising and public relations law için kapak resmi

Advertising and public relations law

Advertising and public relations law

Yazar

Moore, Roy L. Maye, Carmen. Collins, Erik.

Yer Numarası

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