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Yayın Yılı: 2012

Yazar

SpringerLink (Online service)

(123)

Bruhn, Manfred. author.

(3)

Meffert, Heribert. author.

(3)

(3)

Burmann, Christoph. author.

(2)

(2)

Prince, Melvin.

(2)

Schramm, Alexandra. editor.

(2)

Zentes, Joachim. editor.

(2)

Ahlert, Dieter. editor.

(1)

(1)

Altunışık, Remzi.

(1)

(1)

Anda, Béla. editor.

(1)

(1)

Barros, Pedro Pita.

(1)

Barzelay, Michael.

(1)

Bates, Suzanne.

(1)

(1)

Battenfeld, Dirk. author.

(1)

Bauer, András. editor.

(1)

Bauer, Hans H. editor.

(1)

Becker, Christian. author.

(1)

Beckett, Sandra L., 1953-

(1)

Beckley, Jacqueline H.

(1)

Belch, George Eugene.

(1)

Belch, Michael A., ort. yaz.

(1)

Bielefeld, Klaus W. author.

(1)

Binder, Tanja. author.

(1)

Blackshaw, Ian S. author.

(1)

Bloomstein, Margot.

(1)

Bonney, Rick, 1954- editor.

(1)

Borgmann, Jakob. author.

(1)

Botterill, Linda Courtenay. author.

(1)

Botzenhardt, Florian. author.

(1)

Bowden, Mark, 1970-

(1)

Brandt, Stefanie. author.

(1)

Breazeale, Michael, 1964-

(1)

Breiter, Isabel. author.

(1)

Breitner, Michael H. editor.

(1)

Bretschneider, Ulrich. author.

(1)

Brown, Don, 1956-

(1)

Bruhn, Manfred. editor.

(1)

Bueno, Bolivar J.

(1)

Buhr, Carl-Christian. author.

(1)

Burmann, Christoph. editor.

(1)

Büttner, Miriam. author.

(1)

Calcott, Lori. author.

(1)

Carter, Brian, 1973-

(1)

(1)

Chappelet, J.-L. (Jean-Loup)

(1)

Chattopadhyay, Amitava.

(1)

Chidebelu, Angus Nnaemeka, S. D., 1948-

(1)

Close, Angeline.

(1)

Coggeshall, Stephen.

(1)

Colomb, Claire.

(1)

Conaway, Wayne A.

(1)

Connaughton, David M.

(1)

Cooper, Scott W.

(1)

(1)

Dauner, Jörg. author.

(1)

Davis, Sally Prince, 1942- ed.

(1)

Deitmar, Hanna Lena. author.

(1)

Dery, Mark, 1959- author.

(1)

Desbordes, Michel.

(1)

Deutscher Dialogmarketing Verband e. V. editor.

(1)

Dev, Chekitan S. (Chekitan Singh), 1959-

(1)

Diamantopoulos, Adamantios.

(1)

Dickinson, Janis L., 1955- editor.

(1)

Docters, Robert G.

(1)

(1)

Durchholz, Christian. author.

(1)

Dávila, Arlene.

(1)

Ehrlich, Evelyn, 1950-

(1)

Einstein, Mara.

(1)

Eisend, Martin. editor.

(1)

(1)

Endrös, Stefan. editor.

(1)

Engelfried, Justus. author.

(1)

Esch, Franz-Rudolf. editor.

(1)

Eshuis, Jasper, 1972-

(1)

Fanelli, Duke, 1954-

(1)

(1)

Ferrand, Alain, 1952-

(1)

Ferraro, Carla.

(1)

Fetscherin, Marc.

(1)

Fiege, Roland. author.

(1)

Fishback, Steven.

(1)

Fitzpatrick, John W., writer of afterword.

(1)

Fonsah, Esendugue Gregory.

(1)

(1)

Fournier, Susan.

(1)

Franch, Josep. editor.

(1)

Franzen, Nicole. author.

(1)

Fredebeul-Krein, Tobias. author.

(1)

Fritz, Wolfgang.

(1)

Gad, Shayne C., 1948-

(1)

Gad, Shayne C., 1948- Safety pharmacology in pharmaceutical development and approval.

(1)

(1)

Gallo, Carmine.

(1)

Geigenmüller, Anja. author.

(1)

Geile, Andrea. author.

(1)

Gil-Lafuente, Anna M. editor.

(1)

Gil-Lafuente, Jaime. editor.

(1)

Golden, John, 1965-

(1)

Goldsmith, Marshall.

(1)

Goodson, Scott.

(1)

Gorchels, Linda.

(1)

Gouliamos, Kōstas.

(1)

Greenberg, Herb.

(1)

Grinten, Jaap van der.

(1)

Grubendorfer, Christina. author.

(1)

Guhr, Nadine. editor.

(1)

Hadwich, Karsten. editor.

(1)

(1)

Haines, Steven.

(1)

Halaszovich, Tilo. author.

(1)

Haller, Sabine. author.

(1)

Halloran, Matthew.

(1)

(1)

Harikumar, K. B.

(1)

Hartley, David, 1945-

(1)

(1)

Haug, Andrea. author.

(1)

Hawkins, Bill, 1947-

(1)

Heath, Joseph, 1967- aut

(1)

Hegner, Sabrina. author.

(1)

Heinemann, Gerrit. author.

(1)

Heinrich, Daniel. editor.

(1)

Heller, Steven.

(1)

Hemmann, Frank. author.

(1)

Herrmann, Andreas. editor.

(1)

Hershkowitz-Coore, Sue.

(1)

Heun, Thomas. author.

(1)

Hiebing, Roman G.

(1)

Hildebrandt, Lutz.

(1)

Hoffmann, Stefan. editor.

(1)

Hohn, Bettina. author.

(1)

Holzner, Steven.

(1)

Homburg, Christian. author.

(1)

Hoque, Nazrul. editor.

(1)

Horx, Andreas. editor.

(1)

Hoye, Russell, 1966-

(1)

Hunert, Claus. author.

(1)

Häder, Michael. editor.

(1)

Häder, Sabine. editor.

(1)

(1)

Ihlenburg, Ditmar. author.

(1)

(1)

International Hospitality and Tourism Conference (2012 : Kuala Lumpur, Malaysia)

(1)

Janzik, Lars. author.

(1)

Jodlbauer, Herbert. editor.

(1)

Johnson, Catherine.

(1)

Johnson, Michael Dalton.

(1)

Jones, D. G. Brian (Donald Gordon Brian), 1955-

(1)

Jordan, Jason, 1970-

(1)

Kaden, Robert J.

(1)

Kalka, Jochen. editor.

(1)

Kampmann, Birgit. editor.

(1)

Kandampully, Jay. editor.

(1)

Karafakioğlu, Mehmet.

(1)

(1)

Kassimeris, Christos, 1974-

(1)

(1)

Keller, Bernhard. editor.

(1)

Keller, Kevin Lane, 1956-

(1)

Kenning, Peter. editor.

(1)

Kernstock, Joachim. editor.

(1)

Kernstock-Redl, Helga. author.

(1)

Khoo, Hong Meng.

(1)

Kingsbury, Kathleen Burns, 1966-

(1)

Kirchgeorg, Manfred. author.

(1)

Kleipaß, Ulrich. author.

(1)

Klijn, Erik-Hans.

(1)

Knippelmeyer, Michael. editor.

(1)

Korzenny, Betty Ann, 1933-

(1)

Korzenny, Felipe.

(1)

Kotler, Philip.

(1)

Kreutzer, Ralf T. author.

(1)

Kreutzer, Ralf T. editor.

(1)

Krieger, Kai Harald. author.

(1)

Kumar, V. author.

(1)

Kuttan, Ramadasan.

(1)

Kuß, Alfred. author.

(1)

König, Verena. editor.

(1)

Kühne, Mike. editor.

(1)

Künzel, Hansjörg. editor.

(1)

Laczniak, Eugene R.

(1)

Lammenett, Erwin. author.

(1)

Landes, Miriam. author.

(1)

Lang, Ewald. author.

(1)

Langner, Tobias. editor.

(1)

Lanzer, Wolfgang. author.

(1)

Leck, Thomas. author.

(1)

Lees-Marshment, Jennifer.

(1)

Lembke, Gerald. editor.

(1)

Levitov, Deborah D.

(1)

Liersch, Anna. author.

(1)

(1)

Lobo, Sascha. editor.

(1)

Tümünü genişlet

Dil

(136)

(100)

(10)

Konu

(126)

(111)

Industrial management.

(27)

Internet marketing.

(17)

Branding (Marketing)

(15)

Consumer behavior.

(7)

Customer relations.

(7)

Internet advertising.

(6)

Online social networks.

(6)

Sales management.

(6)

Facebook (Electronic resource)

(5)

Marketing -- Management.

(5)

Marketing research.

(5)

(5)

(5)

Product management.

(5)

(5)

(5)

Strategic planning.

(5)

(4)

Brand name products.

(4)

Business planning.

(4)

Creative ability in business.

(4)

Electronic commerce.

(4)

Marketing -- Cross-cultural studies.

(4)

(4)

New products -- Marketing.

(4)

(4)

Social media -- Marketing.

(4)

Business communication.

(3)

Business enterprises -- Computer networks.

(3)

Commercial law.

(3)

Communication in marketing.

(3)

Electronic books.

(3)

Entrepreneurship.

(3)

Family medicine.

(3)

Government publicity.

(3)

(3)

Internal medicine.

(3)

International business enterprises.

(3)

(3)

Online social networks -- Economic aspects.

(3)

Relationship marketing.

(3)

Sales promotion.

(3)

Social media -- Economic aspects.

(3)

Social sciences.

(3)

Success in business.

(3)

Web sites -- Design.

(3)

Apple Computer, Inc. -- Management.

(2)

Brand name products -- Management.

(2)

Business networks.

(2)

Business referrals.

(2)

Communication in public administration.

(2)

Computer science.

(2)

Consumption (Economics)

(2)

Corporate culture.

(2)

Customer loyalty.

(2)

Customer relations -- Management.

(2)

Customer relations -- Psychological aspects.

(2)

(2)

(2)

(2)

Export marketing.

(2)

Financial planners -- Marketing.

(2)

Green marketing.

(2)

Hispanic American consumers.

(2)

Investment advisors -- Marketing.

(2)

(2)

(2)

Marketing -- Moral and ethical aspects.

(2)

Motion pictures -- Distribution.

(2)

Motion pictures -- Marketing.

(2)

Motion pictures -- Production and direction.

(2)

(2)

Public relations and politics.

(2)

Small business marketing.

(2)

Social marketing.

(2)

(2)

Technological innovations -- Management.

(2)

Web site development.

(2)

Advertising -- Libraries.

(1)

Advertising -- Social aspects

(1)

Advertising -- Tourism -- United States.

(1)

Advertising copy -- Handbooks, manuals, etc.

(1)

Application software -- Development.

(1)

Applied psychology.

(1)

Art -- United States -- Marketing -- Handbooks, manuals, etc.

(1)

Art industries and trade -- United States -- Handbooks, manuals, etc.

(1)

Automatic control.

(1)

Banana trade -- Tropics.

(1)

Bananas -- Cameroon.

(1)

Bananas -- Tropics.

(1)

Battles -- Case studies.

(1)

Başarı, İşletmede.

(1)

(1)

Books and reading.

(1)

Brand choice -- Cuba.

(1)

Branding (Marketing) -- Great Britain.

(1)

Branding (Marketing) -- Libraries.

(1)

Branding (Marketing) -- United States.

(1)

Branding (Marketing).

(1)

Business ethics.

(1)

Business etiquette.

(1)

Business travel.

(1)

Business writing.

(1)

COMPUTERS -- Online Services -- Resource Directories.

(1)

COMPUTERS -- System Administration -- Storage & Retrieval.

(1)

Campaign management.

(1)

Capitalism -- Political aspects.

(1)

Caricatures and cartoons -- Marketing.

(1)

Cascading style sheets.

(1)

Chief executive officers.

(1)

City promotion -- Canada.

(1)

Climatic changes.

(1)

Comic books, strips, etc. -- Authorship -- Marketing.

(1)

Comic books, strips, etc. -- Marketing.

(1)

Comic books, strips, etc. -- Technological innovations.

(1)

Commercial art -- Marketing.

(1)

Communication in politics.

(1)

(1)

Computer network protocols.

(1)

(1)

Consulting firms.

(1)

Consumer behavior -- Moral and ethical aspects -- United States.

(1)

Consumer behavior -- United States.

(1)

Consumer profiling.

(1)

Consumer satisfaction.

(1)

Consumers -- Research.

(1)

Consumers' preferences -- Cuba.

(1)

Consumption (Economics) -- Social aspects

(1)

Consumption (Economics) -- Social aspects.

(1)

Cookies (Computer science)

(1)

Corporate image.

(1)

Cosmopolitanism.

(1)

Cotton textile industry -- Sudan.

(1)

(1)

Creative ability.

(1)

Creative thinking.

(1)

Customer services.

(1)

Data mining -- Statistical methods.

(1)

(1)

Database marketing -- Statistical methods.

(1)

Diffusion of innovations.

(1)

(1)

Digital storytelling.

(1)

(1)

Drug development.

(1)

Economics, Mathematical.

(1)

Education -- Economic aspects.

(1)

Education -- Marketing.

(1)

Electronic commerce -- Psychological aspects.

(1)

Emotional intelligence.

(1)

(1)

Engineering economy.

(1)

Engineering services marketing.

(1)

English language -- Composition and exercises -- Study and teaching (Secondary)

(1)

Environmental sciences -- Research -- Citizen participation.

(1)

Environmental sciences.

(1)

Environmentalism -- Public relations.

(1)

(1)

Export marketing -- Cross-cultural studies.

(1)

Facebook (Elektronik kaynak)

(1)

Farm produce -- Middle West -- Marketing.

(1)

Farm produce -- West North Central States -- Marketing.

(1)

Farmers' markets -- Middle West.

(1)

Farmers' markets -- West North Central States.

(1)

Financial planners -- Internet marketing.

(1)

Financial planners.

(1)

Financial services industry -- Computer network resources.

(1)

Financial services industry -- Internet marketing.

(1)

Financial services industry -- Marketing.

(1)

Financial services industry -- United States -- Marketing.

(1)

Food -- Marketing.

(1)

Food -- Psychological aspects.

(1)

Food industry and trade -- United States.

(1)

Food industry and trade.

(1)

(1)

Generation Y -- Economic conditions.

(1)

Generation Y -- Employment.

(1)

Germany -- Economic conditions -- 1990-

(1)

(1)

Graphic arts -- Marketing.

(1)

Graphic novels -- Authorship.

(1)

Graphic novels -- Marketing.

(1)

Green products.

(1)

HTML (Document markup language)

(1)

Hispanic Americans -- Ethnic identity.

(1)

Hospitality industry -- Congresses.

(1)

Hospitality industry -- Marketing.

(1)

Individualized instruction.

(1)

Industrial organization (Economic theory).

(1)

Industrial procurement.

(1)

Information technology -- Management.

(1)

Interactive multimedia.

(1)

Intercultural communication.

(1)

International business enterprises -- Management.

(1)

Internet entertainment industry.

(1)

Interpersonal relations.

(1)

Investment advisors -- Internet marketing.

(1)

JavaScript (Computer program language)

(1)

Tümünü genişlet

Materyal Türü

Shelf Location

Beytepe Art Collection

Beytepe Genel Koleksiyon

Elektronik Kütüphane

Sağlık Bilimleri Genel Koleksiyon

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Beytepe Kütüphanesi

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49.

Ambush Marketing & the Mega-Event Monopoly How Laws are Abused to Protect Commercial Rights to Major Sporting Events için kapak resmi

Ambush Marketing & the Mega-Event Monopoly How Laws are Abused to Protect Commercial Rights to Major Sporting Events

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Yazar

Louw, Andre M. author. SpringerLink (Online service)

Yer Numarası

ONLINE

Elektronik Erişim

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50.

Social marketing to protect the environment what works için kapak resmi

Social marketing to protect the environment what works

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Yazar

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Yer Numarası

ONLINE(370096.1)

Elektronik Erişim

SAGE knowledge http://sk.sagepub.com/books/social-marketing-to-protect-the-environment

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51.

Leading edge marketing research 21st-century tools and practices için kapak resmi

Leading edge marketing research 21st-century tools and practices

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Yazar

Kaden, Robert J. Linda, Gerald. Prince, Melvin.

Yer Numarası

ONLINE(368702.1)

Elektronik Erişim

SAGE knowledge http://sk.sagepub.com/books/leading-edge-marketing-research

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52.

Latinos, Inc. : the Marketing and Making of a People. için kapak resmi

Latinos, Inc. : the Marketing and Making of a People.

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Yazar

Dávila, Arlene.

Yer Numarası

ONLINE

Elektronik Erişim

http://www.jstor.org/stable/10.1525/j.ctt1ppw6p

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53.

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Yazar

Lanzer, Wolfgang. author. SpringerLink (Online service)

Yer Numarası

ONLINE

Elektronik Erişim

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54.

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Yazar

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Yer Numarası

ONLINE

Elektronik Erişim

http://dx.doi.org/10.1007/978-3-8349-4045-2

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55.

Beratungszufriedenheit bei B2B-Lösungen Eine Relationship-Marketing-Perspektive aus der Sicht von IT-Nachfragern için kapak resmi

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Yazar

Kleipaß, Ulrich. author. SpringerLink (Online service)

Yer Numarası

ONLINE

Elektronik Erişim

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56.

Integrativ-Prozessuales Marketing Eine Einführung Mit durchgehender Schwarzkopf&Henkel-Fallstudie için kapak resmi

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Yazar

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Yer Numarası

ONLINE

Elektronik Erişim

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57.

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Yazar

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Yer Numarası

ONLINE

Elektronik Erişim

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58.

Machine-to-machine marketing (M3) via anonymous advertising apps anywhere anytime (A5) için kapak resmi

Machine-to-machine marketing (M3) via anonymous advertising apps anywhere anytime (A5)

Machine-to-machine marketing (M3) via anonymous advertising apps anywhere anytime (A5)

Yazar

Mena, Jesus.

Yer Numarası

ONLINE

Elektronik Erişim

Distributed by publisher. Purchase or institutional license may be required for access.

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59.

Kiss, bow, or shake hands, sales and marketing the essential cultural guide-- from presentations and promotions to communicating and closing için kapak resmi

Kiss, bow, or shake hands, sales and marketing the essential cultural guide-- from presentations and promotions to communicating and closing

Kiss, bow, or shake hands, sales and marketing the essential cultural guide-- from presentations and promotions to communicating and closing

Yazar

Morrison, Terri. Conaway, Wayne A.

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Elektronik Erişim

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60.

The financial services marketing handbook tactics and techniques that produce results için kapak resmi

The financial services marketing handbook tactics and techniques that produce results

The financial services marketing handbook tactics and techniques that produce results

Yazar

Ehrlich, Evelyn, 1950- Fanelli, Duke, 1954-

Yer Numarası

ONLINE

Elektronik Erişim

John Wiley http://dx.doi.org/10.1002/9781118531716
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