Cover image for Statistical methods in customer relationship management
Title:
Statistical methods in customer relationship management
Author:
Kumar, V., 1957-
ISBN:
9781118349205

9781119993209
Publication Information:
Chichester, West Sussex, U.K. : Wiley, 2012.
Physical Description:
1 online resource (xv, 272 p.) : ill.
Subject Term:
Customer relations -- Management.

Customer relations -- Management -- Statistical models.
Genre:
Electronic books.
Added Author:
Petersen, J. Andrew.
Electronic Access:
Wiley InterScience An electronic book accessible through the World Wide Web; click for information
Available by subscription from Safari Books Online
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