Cover image for Positioning the brand an inside-out approach
Title:
Positioning the brand an inside-out approach
Author:
Riezebos, H. J., 1960-
ISBN:
9780203802489
Publication Information:
Abingdon, Oxon ; New York, N.Y. : Routledge, 2012.
Physical Description:
xv, 191 p. : ill., ports.
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