Cover image for Digital brand management : understanding consumers and communication in the digital age
Title:
Digital brand management : understanding consumers and communication in the digital age
Author:
Gre??bosz-Krawczyk, Magdalena, author.
ISBN:
9781003646686

9781040437940

9781040437902
Edition:
First edition.
Physical Description:
1 online resource : illustrations.
Series:
Routledge studies in marketing

Routledge studies in marketing.
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E-Book 587224-1001 HF5415.1255
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